Armin van Buuren launches 'Balance'-themed escape room in Amsterdam ahead of album's full release
Armin van Buuren is set to release his first album since 2015 and seventh album overall titled Balance on Oct. 25. Ahead of the album’s full release and Amsterdam Dance Event, the producer is launching none other than a Balance-themed Escape Room to promote the album, as well as reveal the meaning behind the compilation.
Together with Armada Music and Sherlocked Mystery Experiences, fans will be able to participate in the experience with opportunities to not only unlock the hidden message of Balance, but also listen to songs from the album ahead of its full release. Posing as music journalists, they will need to gain access to a high-security vault complex in the heart of Amsterdam and solve numerous puzzles in order to discover what it takes to ensure success as an artist in the music industry today.
Van Buuren speaks on the Escape Room in an official release, giving fans insight into what they can expect, as well as his hopes for the escape room.
“I’m a huge fan of escape rooms, so launching my own escape room in celebration of my new album Balance is something I’m very excited about. I can’t wait to hear what you guys think of the album and the game, and I hope you can fully lose yourselves in the story of Balance. And that you manage to get out unscathed of course!”
Balance Escape Room will run for two weeks only, starting on Wednesday, Oct. 16, the first day of ADE. Groups ranging from four to six people can play the escape room, and those looking to participate can book their spot here.