Escape to This Lavish Estate During Coachella for Intimate Shows With RÜFÜS DU SOL, Tale of Us, More

CMG, the company leading ZENYARA's events, is also spearheading the production of onsite Coachella experiences they say are "unlike anything fans have ever seen."

Each year we put our lives on hold to chase the sun-kissed hedonism of Coachella, but for the escapists who really want to experience something new, there's nothing quite like ZENYARA.

Nestled in the heart of the Coachella Valley, the luxury estate is where daydreams shed their quixotic layers and become reality. It's a 70-acre oasis with enough amenities to make even the most seasoned travel influencers swoon. Golf, tennis and basketball courts, lavish sundecks, jet-skiing, a faux white sand beach—the list goes on.

But while its proprietors put the "zen" in ZENYARA, the folks at Corso Marketing Group are working to transform the opulent property into an electronic music utopia.

The strategic creative agency is leading all events and production at ZENYARA over both weekends of Coachella 2023, April 14-16 and 21-23. Guests will have access to exclusive shows featuring the sublime sounds of RÜFÜS DU SOL, Tale of Us and Keinemusik, among others.

CMG, a partner of Goldenvoice since the inception of Coachella, will also have a large presence on the festival's resplendent desert grounds. The agency is producing adidas' "Campus Experience" installation to breathe life into the iconic sportswear brand's partnership with Bad Bunny, the first Latin solo artist to ever headline Coachella.

They're also spearheading the production of the Heineken House, a haven where the Coachella faithful can sip gilded suds and dance the days away. Weekend 1's lineup features an all-vinyl set from Anderson .Paak's DJ Pee .Wee as well as performances from a huge roster of electronic and hip-hop stars, like Method Man & Redman, SG Lewis and NGHTMRE.

The programming is "unlike anything fans have ever seen," according to the company's Founder and CEO, David Corso.

"Our two-decade partnership with Goldenvoice/AEG is one of our most strategic at CMG and every year they continue to push the boundaries of excellence, that means we need to constantly elevate our executions to meet their level of expectation," Corso said in a press release shared with EDM.com.

Check out CMG's full slate of festival weekend programming below.

ZENYARA Estate: Festival Weekend 1

• Friday, April 14 - TAO Desert Nights presents Tale of Us featuring Ariel Vromen
• Saturday, April 15 - CMG presents Desert Dreams with RÜFÜS DU SOL and Cassian with partners CMG, Framework, Tequila Don Julio and Heineken Silver and Red Bull
• Sunday, April 16 - CMG and Framework presents Keinemusik, Benji B, Uncle Waffles featuring brand partners Tequila Don Julio, Heineken Silver and Red Bull

ZENYARA Estate: Festival Weekend 2

• Friday, April 22 - TAO Desert Nights featuring GORDO produced by CMG
• Saturday Day/Night, April 23 - SHEIN’s ZEUPHORIA with Fisher, Kaytranada, Kitty Ca$h featuring brand partners CMG, Tequila Don Julio, Heineken Silver and Red Bull
• Sunday, April 24 - Hot Since ’82, CamelPhat, Francis Mercier, Dennis Cruz with brand partners Tequila Don Julio, Heineken Silver and Red Bull

Coachella Valley Music and Arts Festival: Weekend 1 and 2

• adidas Campus Experience (details to be announced) - Festival Grounds, produced by CMG
• Heineken House - Festival Grounds, produced by CMG